Diagnostics Growth & Metrics Webinar - Part B
Released
Released
Announcement PDF
PART B: Diagnostics Growth & Metrics
SECTION 4
Our Diagnostics Growth
A rapidly growing business on track for exponential growth
57
Our North Star Metric
Global impact through 1 million tests
59
SUB-SECTION 4.1
Sales Growth
MetaXplore Traction – Australia
60
Australian MetaXplore sales growth momentum continues to accelerate
3,000
12,000
2,500
10,000
2,000
8,000
1,500
6,000
1,000
4,000
500
2,000
0
Q3FY23 Q4FY23 Q1FY24 Q2FY24 Q3FY24 Q4FY24 Q1FY25 Q2FY25
Test
Kits
Sold
Tests
Sold
Australia
Quarterly Annualised Run Rate
* Jan + Feb 2 months of Q3 FY25 only
JAN
FEB
JAN+FEB
*
FY25*
0
Quarterly Annualised Run-Rate
Tests Sold
MetaXplore Australia – Test sales and annualised run-rate
•
Sales continuing to
accelerate with another
record month in
February.
•
Underpinned by growth
in both ordering
clinicians and orders
per clinician
MetaXplore Australia Traction – Key Metrics
Driving fully converted clinician accounts and patient referrals
Unaware
Unaware
Problem Aware
Whole Microbiome Curious
Solution Aware
MetaXplore Undecided
Product Aware
MetaXplore Engaged
Most Aware
MetaXplore Converted
7.3 test referrals per month*
Average Monthly Active Converted Clinician Referral Rate
*As @ 28 Feb 2025
61
MetaPanel Traction – Australia
62
MetaPanel Test Sales Australia
250
•
New field sales reps onboarded in
NSW, trained and deployed in market
since late November 2024
•
NSW sales rep activity already
delivering 6-8 clinician meetings per
day aligned to rep targets and
industry best practice
•
Consistent positive feedback
received from clinicians on unmet
need and clinical value of the test
200
150
100
50
0
Q3FY24
Australia
Q4FY24
Q1FY25
Q2FY25
*Jan – Feb using 2 months period of Q3 FY25 only
JAN
+ FEB*
JAN
FEB
FY25*
MetaPanel Traction – Key Metrics
Driving fully activated clinician accounts and patient referrals
Unaware
Unaware
Problem Aware
Whole Microbiome Curious
Solution Aware
MetaPanel Undecided
Product Aware
MetaPanel Engaged
Most Aware
MetaPanel Converted
2.5 test referrals per month*
Av Monthly Active Converted Clinician Referral Rate
*As @ 28 Feb 2025
63
MetaXplore Traction – United Kingdom
64
Strong MetaXplore early access traction moving to full market access by end of FY25
MetaXplore UK Test Sales
100
•
Strong MoM sales growth from a limited set
of key clinicians participating in the Early
Access Program which commenced in
October-2024.
•
Clinician accounts participating in the Early
Access Program have delivered test referral
rates similar to Australia, demonstrating
healthy initial traction and market
acceptance.
•
This has provided validation to expand and
include additional clinicians in the Early
Access Program, and accelerate to full
market access by end of FY25
90
80
70
60
50
40
30
20
10
0
Nov-24
Dec-24
United Kingdom
Jan-25
Feb-25
March
MTD*
March
- MTD
(16th)
*March Month-To-Date as at 19 March 2025
MetaXplore United Kingdom Traction – Key Metrics
Driving fully activated clinician accounts and patient referrals
Unaware
Unaware
Problem Aware
Whole Microbiome Curious
Solution Aware
MetaXplore Undecided
Product Aware
MetaXplore Engaged
Most Aware
MetaXplore Converted
6.0 test referrals per month*
Av Monthly Active Converted Clinician Referral Rate
*As @ 28 Feb 2025, removing high ordering outliers
65
66
Doubling down on the $25B opportunity
Evolution of product and revenue mix
Microba’s testing business evolution into a
next-generation medical diagnostics provider
67
IPO
Jun 2018
Insight non-diagnostic test
launched directly to
consumers
Jul 2020
Agreement with Europe’s largest
medical diagnostics company
SYNLAB.
[commercialisation delayed by
COVID-19]
Dec 2021
Laboratory receives NATA
ISO15189 accreditation for
MetaPanel, and future
diagnostics.
Apr 2022
Microba lists on ASX
Nov 2022
Strategic investment &
agreement with global
medical diagnostics leader
Sonic Healthcare
Oct 2024
MetaXplore
Early access in United
Kingdom to select
healthcare professionals
Mar 2024
MetaPanel
launched March 2024 in
Australia through the Sonic
Healthcare network
Dec 2023
Acquisition of UK
microbiome company
Invivo Clinical in late
2023
Mar 2023
MetaXplore diagnostic
launched in Australia to
healthcare professionals
Doubling down on the $25B opportunity
Focusing the Product Portfolio
Product
Description
MetaXplore
The most comprehensive test available to support
diagnosis and management of functional
gastrointestinal disorders
MetaPanel
A world-first NATA accredited test for diagnosing
gastrointestinal pathogens.
Ecologix
Basic microbiome tests spanning GI, Vaginal, Oral
& Urinary testing and a small assortment of tests
from other providers distributed through Invivo.
Acquired in UK Invivo acquisition in Dec 2023 with
plan to replace with Microba world leading
diagnostic tests.
Insight
Non-diagnostic consumer microbiome test.
Enabled Microba to stand up a metagenomic
microbiome test and develop it’s world class
diagnostic products.
Research Services
Delivering professional contract research services
to corporates and research institutes using
Microba’s leading technology and capability
Strategy
Growth acceleration
Launched March 2023 in Australia. Early access commenced in UK in
Oct 2024. Key revenue growth driver in Australia and the United
Kingdom, and in further key international markets in the future.
Growth acceleration
Launched March 2024 in Australia in partnership with Sonic
Healthcare. Key revenue growth driver in Australia, and in key
international markets in the future.
Migration to MetaXplore across CY2025
Ecologix revenue in the UK expected to end by Dec 2025, and be
replaced by MetaXplore.
Migration to MetaXplore in Australia
Insight revenues in Australia ended Dec 2024, and being migrated to
MetaXplore. International partner Insight revenues to continue.
Divested
Divested in October 2024 to allow Microba to allocate 00% of its
testing operations and business development resources to the growth
of its core diagnostic microbiome testing business
68
Evolution of Testing Product Revenue Mix
69
Sharp focus on key diagnostic testing products
Research - Divested
Transferred to CMC in October 2024. Approx. $1m in
revenue has been recognised from October 2024 to Feb
2025. No further material revenue is forecast from
March 2025 onwards.
100%
Testing Product Revenue as % of Total
90%
Insight – Migration to MetaXplore in Australia
80%
70%
Insight revenues in Australia ended Dec 2024, and
migrated to MetaXplore. International partner Insight
revenues to continue.
60%
EcologiX~ – Migration to MetaXplore across 2025
Acquired in UK Invivo acquisition in Dec 2023. Ecologix
revenue in the UK expected to end by Dec 2025 and be
replaced by MetaXplore.
50%
40%
MetaPanel – Growth acceleration
20%
Launched March 2024 in Australia in partnership with
Sonic Healthcare. Key revenue growth driver in Australia,
and in key international markets in the future.
10%
MetaXplore – Growth acceleration
30%
0%
FY22
FY23
MetaXplore
FY24 ^
MetaPanel
1H
H1FY25
*
EcologiX
Insight
JAN + FEB
Jan-Feb
FY25
**
Launched March 2023 in Australia. Early access
commenced in UK in Oct 2024. Key revenue growth
driver in Australia and the United Kingdom, and in
further key international markets in the future.
Research
^ Invivo settlement took effect on 5 December 2023, * H1 FY25, ** Jan + Feb 2025 (2 months of Q3FY25 only), ~ Ecologix includes whole Ecologic range + other distributed tests in the UK.
Evolution of Total Revenue Mix
70
Revenue transition aligned to sharp focus on key diagnostic testing products
$16,000,000
•
In CY2025 we will complete the
transition of our testing business
to 100% focus on our diagnostic
tests MetaXplore and MetaPanel,
and the $25B market opportunity
they represent
$8,000,000
•
H1 revenue saw strong growth
$6,000,000
•
H2 is expected to experience
strong growth of core diagnostic
product lines in conjunction with
the migration from legacy
product lines
$14,000,000
Total Revenue
$12,000,000
$10,000,000
$4,000,000
$2,000,000
$-
MetaXplore
FY22
MetaPanel
FY24 ^
FY23
Supplements
EcologiX*
Insight
Research
1H
H1FY25
*
* EcologiX includes whole EcologiX range + other distributed tests in the UK. ^ FY24 reflects Invivo revenue contribution from point of acquisition which settled on 5 December 2023
Evolution of UK Test Sales across CY2025
71
Migration of customers and sales to MetaXplore
MetaXplore UK adoption vs EcologiX GI
100
90%
90
80%
80
70%
70
60%
50%
40%
20
10%
10
FY24^
EcologiX GI
Other
JAN
JAN ++ FEB
FEB
JAN-FEB
FY25
**
*
MetaXplore
15%
40
20%
H1
FY25
H1FY25
*
20%
50
30
0
•
Legacy testing products are being
sold in the UK as a part of the
Invivo acquisition
•
The migration of customers over to
MetaXplore is underway and is
expected to complete by end of
CY2025
•
The MetaXplore early access
program growth and referral from
only a limited set of clinicians
supports this transition
•
Aligned to this, the team are
accelerating to full market access
for MetaXplore by end of FY25
25%
60
30%
0%
30%
10%
5%
Nov-24 Dec-24 Jan-25 Feb-25
MetaXplore
MAR
March
MTD
JAN MTD
+ FEB
MetaXplore Tests Sold as % of Total GI Tests Sold
100%
MetaXplore Tests Sold
UK Testing Product Revenue as % of Total
UK Test Sales Mix
0%
****
% Total GI Tests
^ FY24 proforma for full ownership of Invivo (settlement took effect in December), * H1 FY25, ** Jan + Feb 2025 (2 months of Q3FY25 only), *** Mar 1 to 19 2025
72
Summary
Key Take Home Messages
73
• The market for this new diagnostic category of microbiome testing is potentially worth more than $100B
• Our focus today is patients with unresolved GI disease, a $25B market opportunity
• 2 world leading products addressing these patients – MetaPanel & MetaXplore
• A world class product engine – continuously improving products and shipping value one facet at a time
• Scalable growth engine with multiple channels and tactics, and a staged approach to customers & regions
• Partnerships with two of the world’s largest medical diagnostic co’s - Sonic Healthcare & SYNLAB
• All driving to a north star metric of 1 million tests
• Accelerating traction in our first two markets – Australia & United Kingdom, USA to follow
• Doubling down by focusing on the products designed for scale – replacing old product lines
74
Q&A
75
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